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Jake Paul’s vapid boxing cosplay is a farce the sport could learn from | Bryan Armen Graham

The Youtube star has turned his professional boxing ‘career’ into an eyeball-grabbing, money-spinning spectacle. It may be a total farce, but all promoters should be taking notes

On Saturday night, the odious LA-based vlogger Jake Paul won his third professional boxing match with a first-round knockout of Ben Askren, a retired UFC fighter with no previous boxing experience. Paul, who boasts more than 20m subscribers on YouTube, sent his opponent crashing to the deck in the opening minutes of their scheduled eight-round cruiserweight fight with a looping right hand before referee Brian Stutts waved it off, perhaps a bit prematurely, after the 2008 US Olympian beat the count.

Related: YouTuber-boxer Jake Paul denies sexual assault allegation on eve of Askren bout

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